Realize your potential by joining the leading performance-driven advertising company!

As a Marketing Automation Specialist, you will be hands-on and highly operational. Join now our dynamic team here in Tel Aviv. In this role, you will be the technical owner of our marketing automation platform (HubSpot), responsible for building, troubleshooting, and optimizing the complex, multi-channel journeys that drive our growth. This is a role for a true problem-solver who is passionate about flawless execution and turning data into impactful results.

To thrive in this role, you'll need:

• 2+ years of direct, hands-on experience in a Marketing Automation, Email Marketing, or similar operational role - HubSpot experience is strongly preferred.
• Strong understanding of marketing automation–CRM integrations, list segmentation, dynamic content, and multi-channel campaign orchestration.
• Proficiency in analyzing campaign metrics, A/B test results, and funnel performance using analytics platforms (Google Analytics, BI tools).
• Deep understanding of email marketing best practices, KPIs, and testing methodologies.
• A data-driven mindset is essential. You must have strong analytical skills, with the ability to interpret campaign metrics and performance data to drive optimization.
• Excellent written and verbal communication skills in English, with a proven ability to work effectively in a cross-functional team environment.
• Exceptional attention to detail and a high degree of ownership.
• A proactive, self-motivated approach with the ability to manage multiple projects in parallel while meeting deadlines.

How you’ll make an impact:

• Technical Management: Own the operational side of our marketing tech stack. This includes managing the marketing database, ensuring data hygiene, creating precise audience segments, and maintaining the integration with our CRM (Salesforce).
• Own the marketing automation stack (HubSpot preferred) — including campaign setup, audience segmentation, workflow building, and testing.
• Troubleshoot & Solve: Serve as the technical point-person for marketing automation. Proactively identify, diagnose, and resolve technical issues within workflows, data syncs, and email templates.
• Optimize & Analyze: Continuously monitor campaign performance, analyze key metrics (KPIs), and conduct strict A/B testing to optimize engagement, conversion, and retention. You will translate raw data into actionable insights for the team.
• Collaborate Cross-Functionally: Work closely with Content and Design to build compelling campaigns, and partner with Data, Product, and Sales teams to ensure our automation strategy supports broader business goals.

Why Taboola?

If you ask Taboolars what they love about working here, they’ll tell you that they’ve been empowered to realize their full potential while growing and learning from and with smart and talented people. They’ll also share more about:

• Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture.
• Well-being: Enjoy comprehensive benefits (health, etc.), a fully stocked kitchen, and location-specific perks (gym, parking).
• Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.
• Work with some of the biggest names: Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda.

Ready to realize your potential?

Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need.

Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog.

About Taboola

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

By submitting your application/CV, any personal information you provide will be subject to Taboola’s Employee Data Policy. Please review our policy carefully before submitting any of your personal information. You may contact us at privacy@taboola.com with any questions about how we collect or use your personal information, or your applicable rights.

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